Meet The Girlbosses: Jessie of Berg + Betts


I am so, so excited and honored to feature Jessie! She is the gorgeous creator of BERG+BETTS  a sustainable timepiece company founded right here in Canada. BERG+BETTS  stunning watches are made from pieces of designer scrap leather. Not only are the watches eco-conscious, they are also absolutely beautiful and luxurious - there is no compromise here. I asked Jessie to share a bit about her experience as a mompreneur and girlboss and was truly inspired by what she had to say. 


Could you describe your business for the readers who don't know BERG+BETTS?

BERG+BETTS is a sustainable timepiece company that crafts watches out of surplus scrap leather that would otherwise go to waste.

How and when did you decide to start? Were you inspired by your product and the need for it or did you want to start a business first and thought of the product second?

I started BERG+BETTS about 3 years ago after hand making a watch for a friend. The watch got so much attention that I decided to open a small shop on etsy that I ran while working my full time corporate job. The business never really took off until after I had my first son and I decided to dedicate myself to BERG+BETTS full time – launching bergandbetts.com in March of 2015.


Was it hard to get things started? Could you describe the process?

Yes, it was very hard to get things started. I was starting a watch business without a large start-up budget so I had to become the jack of all trades and learn how to be a website designer, social media strategist, manufacturer and marketer just to name a few. When you are working for yourself the hours are long, and all the pressure is on you to make your business succeed, but you are more motivated to push forward because you are the direct beneficiary of all your hard work and input. Now that the business is no longer in its infancy, I am able to hire people to do the things I’m not good at – something that saves me a tremendous amount of time and frustration.


How did your family react? Your husband?

My husband, Greg, has been so supportive since day one. He has more confidence in me than I have in myself and that is something that still keeps me motivated. My entire extended family has also been an incredible support system for me. Although I’m sure most of them thought I was crazy when I quit my job to start a watch company, nobody said it to me out-loud:)

With social media, it is easy to fall in the comparison game. I believe women entrepreneurs should lift each other up - what has your experience with social media been like?

I couldn’t agree more. I love the saying “empowered women, empower women”. I try to surround myself with women who inspire me, and women who lift each other up in both my business and my personal life. Now that I’m in my thirties it seems to be easier to recognize and eliminate people who don’t have my best interest at heart.

It’s good to remember that in business, social media is all about creating a life style that sells yourself or your product. I try to remember that not everything is as it seems and that behind every beautiful picture is another hot mess mom just like me.


What are your hopes for the next few years?

I hope to make BERG+BETTS a nationally recognized brand and a leader in sustainable fashion. The fashion industry is the second largest polluter in the world and it’s time for us all to make small changes towards reducing its impact on the environment.

What advice do you have for aspiring entrepreneurs?

I get asked this question a lot and my answer remains the same. When you run your own business there are overwhelming moments of self-doubt. Stay confident and view yourself as your companies biggest asset – nobody else is you!


Thank you so much Jessie! And because she rocks, Jessie has kindly decided to offer you $20 off on bergandbetts.com with the discount code ORANE.

2 comments:

  1. I love the pink one. Very cute!!

    ReplyDelete
  2. I love reading your entrepreneur series and so excited that you feature Berg + Betts. I actually have been lurking at Berg + Betts Instagram for a long time. This 20% off is awesome, if I don't win the watch off your Instagram lol.

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